A discussion of the differences between digital printing, print on demand services, direct-to-garment printing and traditional screen printing services. I cover how the printing methods affect the cartoon logo I create for you, and why you might want to choose a certain style of art depending on the primary method you intend to use the final artwork.
A brief discussion of CMYK (printed) and RGB (web/computer screen) color spaces, including why the colors you see on the computer monitor don’t look as bright when the logo is printed. I also touch on halftones.
You may want to read my screen printing vs. digital printing page.
This is also the sixth podcast in my “Cartoon Logos 101 For Clients” podcast series, where I walk you through all aspects of creating a cartoon logo.