I recently finished up this ‘Theology On Tap’ cartoon character mascot/logo project for a youth ministries client.
The client is a youth ministries minister, and his new program is focused on bringing discussions of theological matters into more casual settings to try and reach additional young people.
The artwork is intended to be used on various advertising and promotional materials, as well as a t-shirt design.
I thought it odd at first, but I suppose there’s nothing really wrong about talking about religious matters in a bar, right? And I suppose a minister knows the deal. My only concern was to create a great illustration for him and his project.
Anyways, read on for an in-depth overview of the process to create this cartoon character mascot/logo from start to finish, including unused sketches created along the way.